Matthew Clapham
Dec 11, 2023

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Spotify Wrapped is another absurd and disturbing example of this.

'In the past year, you listened mainly to your favourite songs by your favourite artists. The ones you like less, not so much. And you listened to this one exactly 1,278 times! Wow!'

At least I imagine that's what it says.

And people feel they have been given some kind of doggy treat when they are told this. And share it excitedly.

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Matthew Clapham
Matthew Clapham

Written by Matthew Clapham

Professional translator by day. Writer of silly and serious stuff by night. Also by day, when I get fed up of tedious translations. Founder of Iberospherical.

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