Matthew Clapham
1 min readSep 13, 2023

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Whilst I admire your gumption, GS, and the fact that you are doing this in a fun way, I have to say I feel a bit icky about the whole MuddyUm comp setup.

It kind of feels like it's a step away from being asked to join an astroturfing farm. I'm sure that wasn't their intention, and it was meant as an engaging way of getting people in volved with the pub and growing its audience, but it's just a bit... spammy.

The prompts are fun, and the Failure comp was fun (even though they got the results wrong, obvs.), but the whole points-for-promos thing? Hmmm.

As a recent graduate I spent a few months handing out leaflets for shows and tourist attractions in London. Our job title at the PR company was literally 'footsoldier'.

Not sure I wanna go back to being a footsoldier, when I'm technically closer in age to being a centurion.

Plus, I managed to steal a decent Berghaus rucksack from that job - do MuddyUm have free camping gear to be purloined? Do they??

Good luck in the comp - I finally managed to get my pirate piece submitted today, and have made a start on my hobbits. Still 20,000 words of recycling report to go...

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Matthew Clapham
Matthew Clapham

Written by Matthew Clapham

Professional translator by day. Writer of silly and serious stuff by night. Also by day, when I get fed up of tedious translations. Founder of Iberospherical.

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